Kitchener, ON, Mar 3, 2021 – (ACN Newswire) – When it comes to musical artists, Bryce Soderberg is a veteran. Not only is he a member of Lifehouse, a band that had a Billboard Hot 100 #1 Hit of the Year, but he has also had massive success as a multi-platinum producer and songwriter in his own right. Now he is choosing UREEQA to protect his body of work.

The relationship between technology and musicians has been tumultuous over the course of recent history. Advancements in technology have allowed musicians to experiment with different sounds, create new instruments and even genres. Without technology, musicians would not be able to capture their original sound and compositions to be cemented in history. Evolving from records and eight-tracks to compact discs and now digital files.

For as much as technology has supported and advanced the careers and capabilities of musicians, the music industry is one which has suffered greatly under the reign of technological advancements. The very nature of how sound is recorded and shared leaves it vulnerable to be stolen and infringed upon. Ever since the personal computer became a household item and the internet has been able to connect people, these tools have been harnessed as a means of stealing music.

Not only does this interrupt the deserved revenue stream of these artists, but it also gives them less creative control. In this way, music can be used without the artist's permission in other forms of media. For an artist's work to be used without permission can be an extremely violating experience. Creators deserve not only to be compensated for the use of their work, but to hold a certain amount of control over when, who and how their work is used.

The UREEQA platform will help to repair the relationship between music and technology. We are excited that UREEQA's value is being seen amongst musical artists already.

Bryce Soderberg, an acclaimed multi-platinum producer, songwriter, and longtime member of the band Lifehouse. Yes, that Lifehouse, that had a Billboard Hot 100 #1 Hit of the Year says he is most excited about having "the ability to buy and sell rights to creative work" that have been validated.

Bryce went on to say that UREEQA provides "a more reliable and transparent platform for collecting payments on the Creator's terms". The simplicity of the UREEQA platform empowers Creators by giving them more control over their work, their rights and their revenue.

The UREEQA platform will also provide a space for artists to organize and store creative work. Almost like a digital gallery, for Creators of all different mediums. Bryce is also excited to have "the ability to have an online environment to organize [his] work as [it is created]". The platform is quick and simple to use. UREEQA will be a one stop shop. Artists can store, organize, validate and sell their work – all in one convenient place.

Alhtough we are built on the Ethereum blockchain, we want to make sure that UREEQA is a platform accessible to everyone. UREEQA is also for those outside of the crypto space, and can be used by anyone from a variety of creative backgrounds, all over the world. Part of the issue that UREEQA will solve are the barriers faced by those in developing countries to protect their work. UREEQA will be simple, fast and cost-effective.

We are currently on-boarding Creators and Validators in a variety of backgrounds, and many Creators have already pledged assets to be Validated on the platform. We look forward to being the go-to place for Creators to protect their work. With accomplished and talented artists such as Bryce Soderberg, we're in good company on the platform already. Stay tuned to find out who else will be joining Bryce.

About Bryce Soderberg
Bryce Soderberg is a Canadian songwriter/producer and the long-time bassist for multi-platinum recording artists, Lifehouse.
Bryce's Twitter, https://twitter.com/BryceSoderberg
Bryce's Instagram, https://www.instagram.com/brycesoderberg/

About UREEQA
The UREEQA platform harnesses the power of blockchain technology and the blockchain community to empower creators to protect, manage, and monetize their work. Established in Canada in 2020, UREEQA will attempt to modernize the inefficient and bureaucratic systems currently in place for intellectual property protection. UREEQA provides value and opportunities for its Creators, Validators and Tokenholders via URQA, the token at the heart of the UREEQA ecosystem.

For more information on UREEQA and upcoming announcements please visit our website UREEQA (https://www.ureeqa.com/), join our Telegram channel (https://t.me/UREEQA), and follow us on Twitter (https://twitter.com/UREEQA_Inc).

Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com

NEW YORK, NY, Mar 2, 2021 – (ACN Newswire) – Pastel Network, the first truly decentralized and scalable blockchain project designed specifically for rare digital art, has officially announced its pending listing on Bitcoin.com, scheduled for March 5th, 2021.

Pastel Network is a blockchain for rare digital art (also known as "NFTs") that is built on the secure, battle-tested codebases of the Bitcoin, Dash, and ZCash cryptocurrency projects. Pastel introduces several important innovations to the world of blockchain art, such as the decentralized storage of art image files natively in the network, as well as a decentralized validation process for registering new artworks that prevents near-duplicate images from being added to the system. Pastel's novel near-duplicate detection algorithm is based on robust image fingerprints that are generated using state-of-the-art deep learning image models and introduces a new form of digital scarcity which makes pixel patterns themselves "rare".

Pastel takes a different technological approach than competing digital art blockchain projects, which are primarily built on top of the Ethereum platform. Because Pastel is an integrated platform specifically designed for the application of rare digital art, it has its own native Bitcoin-like currency (called the PSL coin). Having a native currency token makes the Pastel Network's fees for registering, storing, and trading rare artwork very low, which makes it affordable to artists and collectors all over the world. Furthermore, the system includes a native mechanism based on changes in the mining difficulty of Pastel's proof-of-work algorithm for maintaining these fees at affordable levels long into the future – even if PSL appreciates significantly in value. This is in stark contrast to Ethereum-based art projects, where the cost to create new artworks is currently hundreds of dollars, creating unnecessary financial risks for artists and making these other platforms out of reach for all but the wealthiest artists and the most expensive digital artworks. Even if an artist can afford to pay these egregious fees, the cost of simply transferring the artworks to users is prohibitively high. Pastel offers digital artists a secure and robust environment for registering their rare digital artworks with very low transactional costs, making digital art accessible to artists from anywhere in the world, and allowing a different business model for artists where they can sell larger numbers of their limited edition digital art "prints" a price point of under $5, while still making a healthy profit margin.

At the same time, Pastel allows art collectors and fans to purchase rare digital artworks directly from their favorite artists – with most of the value going to the artist instead of being wasted on unproductive network fees and overhead. This allows fans to participate in the long-term success of their favorite artists, creating a reciprocal relationship that transforms an artist's fans into partners that have a financial stake in promoting the artist's work. Furthermore, buyers of rare artworks on Pastel are able to trade their owned artworks with other Pastel users in a decentralized exchange that is native to the platform, all while paying modest trading commissions and transaction fees that are closer to the ~2% charged by payment processors such as Paypal and Stripe than the 15% or more charged by art dealers and auction houses, and other NFT platforms. Pastel Network's low trading fees will lead to a much more dynamic and liquid marketplace for rare digital artwork that has the potential to radically transform the way art is created and collected. Best of all, the trading fees are sent by buyers and sellers to an unspendable PSL address, thus "burning" them and removing them permanently from circulation. Over time, this natural deflation will offset the new PSL created through the mining process, making PSL scarcer and more valuable.

As Pastel Network's founder Jeff Emanuel explains, "Today marks an exciting milestone for our project, which has been under continuous development since 2018 with the singular mission of serving the world's artistic community. We have created an open platform that frees artists from the restrictions of the traditional art market, with its outrageous commissions and dealer fees, as well as its elitist "gatekeeping" mentality that excludes the vast majority of talented artists around the world from earning a living as an artist. With the listing of Pastel on the Bitcoin.com exchange, as well as the public launch of our wallet software for artists and collectors in the next months, Pastel is now poised to disrupt the NFT space with a radically better network design that solves the high transactional fees and scalability issues that plague existing Ethereum-based NFT marketplaces and platforms."

Pastel Network originated as a fork of the Animecoin blockchain project originally introduced in 2014. Animecoin was based on a modified version of the Bitcoin code and was fairly distributed with zero "pre-mine" to thousands of users around the world. After the fork, Pastel team raised over $3mm from Innovating Capital and other blockchain investors to fund the development of the Pastel software and to further the goals of the project through community engagement and exchange listings, culminating in Pastel's pending listing on Bitcoin.com.

About Pastel Network

Pastel is an open-source, decentralized system allowing artists to register "provably rare" assets on a Bitcoin-like blockchain, while also allowing art collectors to purchase these artworks and "trustlessly" trade them among themselves without reliance on a central authority. The mission of the team is to develop the underlying infrastructure for a fully decentralized digital art platform, to better democratize the digital art world. The team behind Pastel Network is made up of an entrepreneurial team of developers, creators, marketers, and fund managers. With over two years of continuous, public development (which is fully documented on Pastel's public Github code repository), Pastel has built a secure system that solves the major problems of existing blockchain art projects: high fees, poor scalability, no internal native network file storage, and no means of preventing near-duplicate images from being registered on the network, which introduces a new standard of digital scarcity for NFTs.

Media Contact:
Anthony Georgiades
marketing@pastel.network

Website: https://www.pastel.network/
Wiki: https://www.pastel.wiki/
Telegram: https://t.me/PastelNetwork
Medium: https://medium.com/pastelnetwork


Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com