HONG KONG, Mar 20, 2021 – (ACN Newswire) – Joy Spreader Interactive Technology. Ltd ("Joy Spreader" or the "Company", Stock Code: 06988.HK) is pleased to announce the audited consolidated results of the Company and its subsidiaries (collectively, the "Group") for the year ended December 31, 2020, with the comparative figures for the preceding financial year.
RESULTS HIGHLIGHTS
– The revenue was HK$923.92 million, representing an increase of 71.73% as compared with that of last year.
– The profit for the year (excluding the impact of non-recurring profit or loss) was HK$220.69 million, representing an increase of 121.42% as compared with that of the year.
– The gross profit was HK$301.56 million, representing an increase of 126.98% as compared with last year.
– The gross profit margin increased from 24.70% in the same period last year to 32.64% in 2020.
In 2020, with the rapid development of the mobile-new-media industry and significant market demands for performance-based marketing and traffic monetization, Joy Spreader won the favor of numerous industry clients and content publishers with a leading position in MarTech. During the year, the number of new clients, marketing products, and monetization access points of the Group recorded a remarkable increase. In addition to the continuous growth of the marketing business of interactive entertainment and other digital products, the marketing business of e-commerce products made great progress and achieved gratifying results.
The revenue of the Group increased by 71.73% from HK$538.00 million in 2019 to HK$923.92 million in 2020. The Group achieved a gross profit of HK$301.56 million in 2020, representing an increase of 126.98% as compared with HK$132.86 million in 2019. The gross profit margin was 32.64%, representing an increase of 7.94 percentage points from 2019. The profit for the year (excluding the impact of non-recurring profit or loss) was HK$220.69 million, equivalent to 2.2 times of 2019.
The Company's Leading Position in Industry Remains Stable with Continuous Growth of Demand for Performance-based Marketing and Marketing SaaS Services
With the development of the mobile internet ecological environment and marketing technology, performance-based marketing, which features with strengths of accuracy and high-cost efficiency, is becoming the major option of marketers to conduct product marketing and promotion, and the market demand keeps on growing. At the same time, the rapid growth of the number of mobile-new-media content publishers and their published content also brings a sharp increase in demand for traffic monetization. In 2020, the Group has achieved outstanding performance in both business segments of the performance-based marketing and marketing SaaS services.
Performance-based Marketing Service
– In 2020, with the increase in the number of clients and products of interactive entertainment and other digital product marketing, together with the rising of ARPU value, the scale of business of Joy Spreader was boosted rapidly. In addition, the epidemic prevention and control measures in 2020 provided a growth opportunity for the online recreational industry, including games, online literature, and live broadcasting. Owing to the reinforcement of the user habits of interactive entertainment and other digital products, more online products consisted of mobile applications and mini-programs came into the market, which also drove the demand for online performance-based marketing services.
– At the same time, the video e-commerce industry continued to grow remarkably in 2020, becoming an important channel for e-commerce product distribution, presenting a blowout type of growth. Due to the early business layout in the field of video e-commerce product marketing and the accumulation of relevant data and model algorithms, Joy Spreader began to take shape in conducting non-live e-commerce marketing business over video platform which revealed the potential of rapid growth. As of December 31, 2020, the e-commerce product GMV of HK$593.64 million was achieved through the Group's performance-based marketing services, representing a year-on-year increase of 353.92%, becoming one of the fastest-growing business segments and main drive force of the Group in 2020.
Marketing SaaS Services
In 2020, with the rapid growth of the global SaaS industry, the development and popularity of standardized and modular marketing SaaS services have also provided content publishers with low-threshold, more convenient, and efficient tools and means. Joy Spreader began to provide mobile new media publishers with marketing SaaS monetization services in 2013. With the development of the SaaS platform, the Group provided the interface to content publishers, helping them to access their product library. The Group also recommended the product portfolios to their subscribers by using interest-based recommendation technology, and ultimately helped the content publishers to realize traffic monetization. Joy Spreader obtained revenue sharing via the process of traffic monetization and obtain the content resources and user behaviors data quickly and automatically, as well as improve the model algorithm, which in turn promote the Group's marketing efficiency and effectiveness and ultimately improve the profitability. As of December 31, 2020, the Group has cooperated with 469,968 mobile new media marketing access points, representing a year-on-year increase of 106.06%.
Looking forward to 2021, as a technology-driven company with data and algorithms as its core competencies, Joy Spreader will continue to optimize its data algorithm models and marketing SaaS platforms, actively expand the number of industry clients and mobile new media marketing SaaS clients, and make pre-deployment for the business expansion in overseas markets, in a bid to build an industry-leading service system of mobile new media performance-based marketing and marketing SaaS.
About Joy Spreader Interactive Technology. Ltd
Joy Spreader is a leading marketing technology company, engaged in mobile new media performance-based marketing and marketing SaaS services in China. The Group uses data and algorithms as the core competencies and uses aggregation and matching technologies based on interest-based recommendations to help marketers' products and mobile new media content to achieve coupled transactions, so as to realize marketers' marketing goals such as product sales and promotions. The Group also helps content publishers to realize the commercial value of their traffic.
Joy Spreader was listed on the Main Board of the Hong Kong Stock Exchange on September 23, 2020 with the stock code of 06988.HK.
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
Tag: Advertising
CITIC Telecom CPC Launches SmartCLOUD Object Storage Solution Based on Cloudian Object Storage Platform
HONG KONG AND SAN MATEO, Calif., Mar 18, 2021 – (ACN Newswire) – CITIC Telecom International CPC Limited ("CITIC Telecom CPC"), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK:1883), and Cloudian today announced that CITIC Telecom CPC is introducing SmartCLOUD(TM) Object Storage solution based on Cloudian's HyperStore object storage platform. The offering, which will be part of CITIC Telecom CPC's SmartCLOUD(TM) solutions portfolio, includes backup with ransomware protection, archiving and big data management. As a VMware Cloud Provider Principal Partner with VMware Cloud Verified status, CITIC Telecom CPC's SmartCLOUD(TM) Object Storage solution further extends the array of service offerings running on a VMware-managed environment. CITIC Telecom CPC's customers will also benefit from Cloudian's limitlessly scalability, industry-leading security and cost effectiveness.
Enterprises face a growing challenge of efficiently storing and managing large volumes of unstructured data, including video and other multimedia content. At the same time, as data has become an increasingly strategic asset, it is also increasingly vulnerable to ransomware and other cyber attacks. As a result, CITIC Telecom CPC turned to Cloudian – via the VMware Cloud Provider Program – to provide a robust, modern storage foundation that would enable the company to continue delivering value-added services that address its customers' evolving data protection and management needs, including meeting various regulatory and compliance requirements.
CITIC Telecom CPC's SmartCLOUD(TM) Object Storage solution includes:
Ultra-secure data protection
– Offsite data backup with Object Lock for ransomware protection that creates an immutable data copy for fast, easy recovery of data in the event of an attack.
Data archive for compliance needs
– Addresses customers' regulatory and compliance requirements, including audits, with the ability to make data unchangeable for a set period of time.
Seamless accessibility
– Customers gain multi-cloud accessibility to datasets running on S3-based applications for greater convenience with lower overhead.
Scalable big data management
– Provides highly scalable, cost-effective storage for large datasets, with advanced metadata that facilitates artificial intelligence, machine learning and other analytics applications.
Great variety of connectivity options
– Supports connection with Internet, VPN (such as MPLS), point-to-point leased line and cross-connection within the same datacenter and SmartCLOUD(TM) Cloud Services Centers.
Simple billing model
– Basically only includes storage and data transfer out; API call for data access is free of charge.
In addition to limitless scalability, benefits of Cloudian's award-winning HyperStore object storage include:
Fully native S3 compatibility
– Ensures seamless integration with the expanding ecosystem of S3-based applications.
Advanced security
– Including Object Lock-based data immutability, secure shell, RBAC/IAM access controls, AES-256 server-side encryption for data at rest and SSL for data in transit, as well as certification with the most rigorous international security requirements.
Multi-tenancy
– Supports for secure, self-managed storage within a shared platform.
Geo-distribution
– Easy to manage storage across multiple locations, all from a single pane of glass.
"After considering various object storage solutions, we selected Cloudian for its rich feature set-particularly its geo-distribution, multi-tenancy and security-and its seamless integration with VMware," said Taylor Lam, Senior Vice President, Product Development & Management at CITIC Telecom CPC. "With the rising regulatory and compliance stringency on data management, we're excited about the new SmartCLOUD(TM) Object Storage solution for delivering a cost-effective storage service with enhanced data protection and management to our customers."
"CITIC Telecom CPC has been at the forefront in enabling enterprises to leverage new technologies to drive greater competitive advantage, strategic agility, and faster time to market," said Brian Burns, Vice President, Asia Pacific, at Cloudian. "We look forward to helping CITIC Telecom CPC continue to deliver on this strong customer commitment and further grow its business."
About CITIC Telecom CPC
We are CITIC Telecom International CPC Limited ("CITIC Telecom CPC"), a wholly owned subsidiary of CITIC Telecom International Holdings Limited (SEHK: 1883), serving multinational enterprises the world over by addressing their specific ICT requirements with highly scalable tailored solutions built upon our flagship technology suites, comprising TrueCONNECT(TM) private network solutions, TrustCSI(TM) information security solutions, DataHOUSE(TM) cloud data center solutions, and SmartCLOUD(TM) cloud computing solutions.
As a leading Global Local ICT Solutions Partner with worldwide footprint across East to West and native presence, we truly live our motto, "Innovation Never Stops." Being a preferred Digital Society Enabler, we lead our key markets at the forefront of pioneering ICT development, embracing AI, AR, Big Data, IoT, and other cutting-edge emerging technologies to transform technical potential into real-world value for our customers, helping them achieve higher productivity, agility, cost-efficiency, and ultimately, Digital Globalization.
As one of the first managed service providers in Hong Kong to achieve ISO 9001, 14001, 20000, 27001, and 27017 ICT-related certifications, CITIC Telecom CPC delivers on our superior quality commitment through a broad global self-managed infrastructure encompassing some of the highest growth markets in Asia, Europe and Africa, with over 160 points of presence, 18 Cloud service centers, 30+ data centers, and two dedicated 24×7 Security Operations Centers.
For more information please visit www.citictel-cpc.com.
About Cloudian
Cloudian is the most widely deployed independent provider of object storage systems, with the industry's most advanced S3 compatibility and an extensive partnership ecosystem. Its award-winning flagship solution, HyperStore, provides limitless scalability and cloud-like technology, flexibility, and economics in the data center. Cloudian's global data fabric architecture enables enterprises to store, find and protect object and file data seamlessly across sites, both on-premises and in public clouds, within a single, unified platform. Learn more at cloudian.com.
CITIC Telecom CPC Media Contact
Rowena Leung
CITIC Telecom International CPC Limited
rowena.leung@citictel-cpc.com
+852-2170-7536
Cloudian Media Contact
Jordan Tewell
10Fold Communications
cloudian@10fold.com
+1-415-666-6066
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
The UREEQA Collection of Pledged Assets Welcomes Kenny Aronoff
ONTARIO CA, Mar 13, 2021 – (ACN Newswire) – If you have ever listened to the radio, there is a good chance you have heard Kenny Aronoff drumming. He has worked with everyone from Paul McCartney to Lady Gaga to The Rolling Stones, and has been cited by Rolling Stone Magazine as one of the "100 Greatest Drummers of All Time". Now he is choosing to partner with UREEQA.
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From playing with Johnny Cash to Beyonce, Kenny Aronoff is a musician who has demonstrated his ability to stand the test of time. The reason he has been able to do this can be boiled down to one word "passion".
His passion for his work can be felt by anyone who meets him. Since the age of 10, Kenny knew what his purpose was, and this purpose drives him to continuously grow and improve.
Not only was he named #1 Pop/Rock Drummer and #1 Studio Drummer for five consecutive years by Modern Drummer, but his passion for growth and improvement has also led him to become a successful inspirational speaker.
With all of his experience in the music industry just imagine the stories he could tell. Well, now you don't have to imagine it as he recently added author to his list of credentials with the release of his book Sex, Drums, Rock 'n' Roll! So where does one of the world's most influential drummers go to protect both his audio and eBook? Well, Kenny has chosen UREEQA.
The partnership between UREEQA and Kenny grew out of our mutual passion for creative works. Aronoff noted that "My first thoughts were what do myself and UREEQA have in common? Passion, Purpose, Authenticity, Creativity, Perseverance. Not only do I support the platforms' goal, but the team behind the platform holds these same values".
UREEQA's CMO Shannon Powell stated that "we are honored to welcome Mr. Aronoff to the platform. Kenny's participation in our closed beta gives UREEQA access to his expertise in the music industry as well as his experience as an author". She went on to say that "in addition to his experience, his passion for creativity and continuous improvement are perfectly aligned with the purpose behind this closed beta, to improve and bring the best possible product to our users".
UREEQAs platform is designed with a vision to empower Creators. To provide Creators with an easy-to-use option to have their work validated, minted as an NFT, a package of proof on hand to prove their ownership, and access to the tools they need to protect this work if it is ever stolen. The support we have seen from experts in their field, like Aronoff, helps UREEQA ensure the product we deliver will achieve this goal. Stay tuned to find out what other experts in their creative fields have joined Aronoff in their support for UREEQA.
About Kenny Aronoff
Kenny Aronoff is one of the world's most influential and in demand session and live drummers. Rolling Stone Magazine, in fact, cited him as one of the "100 Greatest Drummers of All Time" and Modern Drummer named him #1 Pop/Rock Drummer and #1 Studio Drummer for five consecutive years. The list of artists he's worked with on the road and/or in the studio reads like a who's who of the music industry, and includes:
John Mellencamp, The Rolling Stones, Bruce Springsteen, Paul McCartney, Tom Petty, Sting, The Smashing Pumpkins, Billy Gibbons, Lady Gaga, Bruno Mars, Bob Seger, Bob Dylan, John Fogerty, Jon Bon Jovi, Elton John, Rod Stewart, Eric Clapton, Willie Nelson, Johnny Cash, Ray Charles, B.B. King, Dave Grohl, Stevie Wonder, Alicia Keys, John Legend, Beyonce, Santana, Crosby Stills and Nash, Celine Dion, Lenny Kravitz, and many others.
Kenny has played on over 60 Grammy-nominated or awarded recordings representing over 300 million in sales, with more than 1300 that were RIAA certified Gold, Platinum or Diamond.
Author is the most recent addition to his long line of credits. Sex, Drums, Rock 'n' Roll! The Hardest Hitting Man in Show Business (Backbeat Books, November 15, 2016).
About UREEQA
The UREEQA platform harnesses the power of blockchain technology and the blockchain community to empower creators to protect, manage, and monetize their work. Established in Canada in 2020, UREEQA will modernize the inefficient and bureaucratic systems currently in place for copyright, patent, industrial design and trademark protection. UREEQA provides value and opportunities for its Creators, Validators and Tokenholders via URQA, the token at the heart of the UREEQA ecosystem.
For more information on UREEQA and upcoming announcements please visit our website UREEQA (https://www.ureeqa.com/), join our Telegram channel here (https://t.me/UREEQA), and follow us on Twitter here (https://twitter.com/UREEQA_Inc).
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
AppsFlyer Promotes Sanjay Trisal As New General Manager of India, Southeast Asia, and Australia, New Zealand, To Strengthen Regional Collaboration
SINGAPORE, Mar 10, 2021 – (ACN Newswire) – Today, AppsFlyer, the global attribution and marketing analytics leader, appoints Sanjay Trisal as General Manager of INSEA/ANZ (India, Southeast Asia, Australia, New Zealand). Prior to this promotion, Sanjay was AppsFlyer India's country manager for almost 6 years, and has grown AppsFlyer's presence in India across all verticals and domains. During the shift to Work From Home in early 2020, Sanjay has set up a successful strategy that ensured productivity results soared, and backend processes remained intact for the team in India.
In this newly created role, Sanjay will be responsible for AppsFlyer's regional growth over multiple markets across India, Southeast Asia, and Australia and New Zealand, and improve cross-border collaboration and ensure smoother efficiencies across teams. Based out of India for the time being, Sanjay will also oversee, plan, and coordinate operational strategies in INSEA/ANZ. With AppsFlyer having expanded into Australia and New Zealand in November 2020, Sanjay will also play a critical role in strengthening AppsFlyer's commitment to the ANZ region.
Sanjay Trisal, General Manager, AppsFlyer INSEA/ANZ, says: "Going forward, regional collaboration will continue to be the key to our success, and I am excited to be in a position to work across core markets to drive business objectives and grow to meet the demands of the region alongside a high-performing team. AppsFlyer's solutions help marketers to work smarter and fuel data-driven initiatives in a market that is constantly evolving. I look forward to tapping into the numerous opportunities INSEA/ANZ offers."
The INSEA/ANZ regions have shown great potential in the mobile attribution industry and provides many opportunities for mobile marketers to maximise results. According to an eConomy report, the Southeast Asian internet economy has grown by 33% each year since 2015, showcasing the immense opportunities in the region. Similarly, the Australia and New Zealand industry is becoming a hub for mobile app development in the region with apps like Canva being a global phenomenon.
AppsFlyer's 2020 growth has been exponential, reporting over USD200 million in Annual Recurring Revenue (ARR), as well as a late-stage extension of its existing USD210 million series D round. AppsFlyer now has over 1,000 employees, spread across 19 offices globally.
Sanjay brings over 20 plus years of strong sales, new business development, and management experience in the IT, High Tech and Consulting sectors. Before joining AppsFlyer in 2015, Sanjay spent almost 3 years at InMobi, a multinational technology company that specializes in mobile advertising and mobile marketing and was responsible for expanding the LATAM market.
"We are very pleased that Sanjay is taking on a broader role at AppsFlyer. We have been growing exponentially over the last year, opening our latest APAC office in Sydney at the end of 2020, and with Sanjay's remarkable talents aim to bring cohesive collaboration across our core markets. Sanjay's notable accomplishments in India make him a perfect fit for this new role and we have full confidence that he will play a critical role in spearheading a successful collaboration between regions," stated, Ronen Mense, President & Managing Director, AppsFlyer, APAC.
About AppsFlyer
AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 7,000+ technology partners make better business decisions every day. To learn more, visit www.appsflyer.com
Media Contacts
Debbie Beins
PRecious Communications on behalf of AppsFlyer
appsflyer@preciouscomms.com
Press Contact For AppsFlyer in APAC:
Nico Marco
nico.marco@appsflyer.com
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
Canadian sculptor Dean Drever newest addition to the UREEQA Platform
ONTARIO CA, Mar 10, 2021 – (ACN Newswire) – Dean Drever, the acclaimed Canadian sculptor whose minimalist and abstract work can be enjoyed at famous landmarks throughout the country, such as Edmonton's famed Epcor Tower or the 2010 Vancouver Olympics, is a particularly exciting addition to the UREEQA Collection of Pledged Assets, as he is the first artist working in a physical art medium welcomed to the platform.
Drever's pledged work can help illustrate the versatility of the UREEQA platform to protect artists in a variety of backgrounds and mediums. As a Creator, Drever's primary reason for joining the UREEQA platform was to protect his work throughout its many iterations and during the development process. This is one of the many challenges that Creators like Drever face, and a real-life example of the problems that UREEQA can solve.
A creation starts as an idea, that idea is yours, and it deserves protection.
This is incredibly important to us and is at the forefront of our minds as we develop, launch and grow the platform. UREEQA will help alleviate the fear of bringing an idea to fruition, just for it to be stolen.
Although Drever's work often ends up in physical form, it begins as an idea, and that idea can still be protected by the power of the Ethereum blockchain. Whether works are digital or physical, the Creator will be able to utilize the UREEQA platform to validate and protect their work. Though we may be seen as a blockchain company, we are utilizing this technology in a real-world application to empower Creators.
If you visit Drever's YouTube page, you can see his creations come to life – from ideas to massive realities, and it's easy to understand why he would want protection. For his Bear with Salmon sculpture at Edmonton's Epcor Tower, Dean first designed the bear with illustrations – much like an architect would a building. The bear was then cast and assembled in a foundry in New York. Finally, the two-tonne sculpture was driven across the continent to Edmonton, Alberta. One could understand the many points along the creative way at which Drever's work could be compromised.
Once a piece of creative work is hashed to the Ethereum blockchain through UREEQA, it is timestamped, giving proof of WHEN a Creator's ownership was claimed. This means that as soon as you have an idea, you can stake your claim to your rights. A package of proof can then be built by our team of Validators through our Validation process.
We want to ensure that no idea goes unseen for fear of it being stolen, before it can even be realized by the original Creator. UREEQA will protect work from the smallest idea to the largest creations, including two-tonne sculptures.
Dean also looks forward to the social aspect of UREEQA. It will allow Creators, like Drever, to confidently share their work with fans and art lovers all over the globe, without the fear of it being stolen and having no recourse.
In this way, the UREEQA platform will be an empowering and inspiring place to share creativity. After all, our love of various forms of creative works is the one thing that binds us together as global citizens.
About Dean Drever
Dean Drever is a Canadian sculptor whose abstract, minimalist work is featured throughout Canada. Dean studied at the Alberta College of Art and Design in Calgary, Alberta and currently creates art out of his studio in Toronto, Ontario. His most noted work is Pass the Hat (paper), which is a totem pole made up of nothing more than nearly 11,000 sheets of paper.
You can discover more about Dean Drever and his body of work here:
– Website: http://www.deandreverstudio.com/index.html
– Instagram: https://www.instagram.com/deandreverstudio
– YouTube: https://www.youtube.com/channel/UC0dgAbgj4ktt-ZEhMVI9stg
About UREEQA
The UREEQA platform harnesses the power of blockchain technology and the blockchain community to empower creators to protect, manage, and monetize their work. Established in Canada in 2020, UREEQA will modernize the inefficient and bureaucratic systems currently in place for copyright, patent, industrial design and trademark protection. UREEQA provides value and opportunities for its Creators, Validators and Tokenholders via URQA, the token at the heart of the UREEQA ecosystem.
For more information and upcoming announcements from UREEQA please visit our website (https://www.ureeqa.io/), join our Telegram channel (https://t.me/UREEQA), and follow us on Twitter (https://twitter.com/UREEQA_Inc).
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
UREEQA Welcomes Dean Drever, a Sculptor Who Has Produced Multi-Million Dollar Works of Art
HK / ONTARIO CA, Mar 6, 2021 – (ACN Newswire) – You may recognize the work of the newest addition to the UREEQA Collection of Pledged Assets if you tuned in to the 2010 Vancouver Olympics, or if you've ever visited Edmonton's famed Epcor Tower.
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Dean Drever is an acclaimed Canadian sculptor whose minimalist and abstract work can be enjoyed at famous landmarks throughout the country, including Toronto's Union Station and the Toronto Sculpture Garden.
Drever is a particularly exciting addition to the UREEQA Collection of Pledged Assets, as he is the first artist working in a physical art medium that we are welcoming to the platform. We are pleased that Drever's pledged work can help illustrate the versatility of the UREEQA platform to protect artists from a variety of backgrounds and mediums.
As a Creator, Drever's primary reason for joining the UREEQA platform is to protect his work throughout its many iterations and during the development process. This is one of the many challenges that Creators like Drever face, and a real life example of a problem that UREEQA can solve.
A creation starts as an idea, that idea is yours, and it deserves protection.
This is incredibly important to us and is at the forefront of our minds as we develop, launch and grow the platform. UREEQA will help alleviate the fear of bringing an idea to fruition, just for it to be stolen.
Although Drever's work often ends up in physical form, it begins as an idea, and that idea can still be protected by the power of the Ethereum blockchain. Whether works are digital or physical, the Creator will be able to utilize the UREEQA platform to validate and protect their work. Though we may be seen as a blockchain company, we are utilizing this technology in a real-world application to empower Creators.
If you visit Drever's YouTube page, you can see his creations come to life – from ideas to massive realities, and it's easy to understand why he would want protection. For his Bear with Salmon sculpture at Edmonton's Epcor Tower, Dean first designed the bear with illustrations – much like an architect would a building. The bear was then cast and assembled in a foundry in New York. Finally, the two-tonne sculpture was driven across the continent to Edmonton, Alberta. One could understand the many points along the creative way at which Drever's work could be compromised.
Once a piece of creative work is hashed to the Ethereum blockchain through UREEQA, it is timestamped, giving proof of WHEN a Creator's ownership was claimed. This means that as soon as you have an idea, you can stake your claim to your rights. A package of proof can then be built by our team of Validators through our Validation process.
We want to ensure that no idea goes unseen for fear of it being stolen, before it can even be realized by the original Creator. UREEQA will protect work from the smallest idea to the largest creations, including two-tonne sculptures.
Dean also looks forward to the social aspect of UREEQA. It will allow Creators, like Drever, to confidently share their work with fans and art lovers all over the globe, without the fear of it being stolen and having no recourse.
In this way, the UREEQA platform will be an empowering and inspiring place to share creativity. After all, our love of various forms of creative works is the one thing that binds us together as global citizens.
About Dean Drever
Dean Drever is a Canadian sculptor whose abstract, minimalist work is featured throughout Canada. Dean studied at the Alberta College of Art and Design in Calgary, Alberta and currently creates art out of his studio in Toronto, Ontario. His most noted work is Pass the Hat (paper), which is a totem pole made up of nothing more than nearly 11,000 sheets of paper.
You can discover more about Dean Drever and his body of work here:
Website: http://www.deandreverstudio.com/index.html
Instagram: https://www.instagram.com/deandreverstudio
YouTube: https://www.youtube.com/channel/UC0dgAbgj4ktt-ZEhMVI9stg
About UREEQA
The UREEQA platform harnesses the power of blockchain technology and the blockchain community to empower creators to protect, manage, and monetize their work. Established in Canada in 2020, UREEQA will modernize the inefficient and bureaucratic systems currently in place for copyright, patent, industrial design and trademark protection. UREEQA provides value and opportunities for its Creators, Validators and Tokenholders via URQA, the token at the heart of the UREEQA ecosystem.
For more information on UREEQA and upcoming announcements please visit our website UREEQA (https://www.ureeqa.com/), join our Telegram channel (https://t.me/UREEQA), and follow us on Twitter (https://twitter.com/UREEQA_Inc).
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
International Women’s Day Summit 2021: Amplifying Her Voice
BERMUDA, Mar 3, 2021 – (ACN Newswire) – This year's International Women's Day Summit Agenda has been announced that includes more than 200 speakers, representing over 75 countries. Topics for this year's event, which will be held from March 8-10, include: Blockchain, Digital Assets, Fintech, AI, Women in Space, Global Women's Entrepreneurship & Leadership, Podcasts and Healing and Wellness.
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Global investment into women led companies has reached an all-time low during 2020. We are seeing many innovative ideas come out of developing nations across the globe that deserve more visibility and connectivity with qualified investors and partners who can help them grow and scale. Amplifying Her Voice will serve as a global platform that will bring such stakeholders together from within Bermuda economic development ecosystem to a broader global community of women entrepreneurs, investors, technologies, and industry professionals to accelerate both communication and unprecedented digital connectivity.
This Roundtable will be the beginning of a series of conversations where professionals from within Bermuda's innovation ecosystem may listen, learn, and share best practices with the global women's entrepreneurship ecosystem where our global network of women investors and philanthropists will be invited. Your will have the opportunity to share your CALL's to Action from local, regional, and global standpoints that will hopefully be a starting for deeper conversations and partnerships leading to change, investment, impact, and transformation.
A worldwide pandemic, uncertainty, and troubles big and small over this past year have brought increasing challenges and anxiety–but they have also brought together women leaders and innovators around the globe: to share their ideas and innovations, to inspire and lift up one another, and to support women and change the world. Join us as we amplify their voices, celebrate their accomplishments, learn from their vision, and work together to invest in women.
– Listen to innovators, entrepreneurs, investors, and women on the front-lines who have developed solutions to global issues at scale addressing UN Sustainable Development Goals shaping the global economy, education, food security, climate change, space exploration, and more.
– Participate in main stage content and breakout workshops on global women's entrepreneurship, healing and wellness, and the latest in blockchain and cryptocurrency investing.
– Bring your curiosity and connect with our global community in our breakout sessions and networking receptions.
Register Here: https://hopin.com/events/sheqonomi
About The State of Women Institute
The State of Women Institute is a U.S. 501(c)(3) nonprofit organization dedicated to amplifying the voices of women and girls through programs and initiatives that support the creation of various forms of digital media (including podcasts, video documentary, social media related, print, AR and VR). The State of Women Podcast Network, launching Spring 2021 on Google Play, Android, and KaiOS, encompassing 300 women podcasters from across five continents. The State of Women Institute will be partnering with Women Investing in Women DIGITAL, SHEQONOMI, and a long list of reputable global non-profits and change makers across 50+ countries worldwide in leading "Amplifying Her Voice" Global Virtual Summit on International Women's Day 2021.
Source: ANU Bhardwaj. State of Women Institute. Anu@womeninvesting.in
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
AppsFlyer Announces Predictive Analytics Product for SKAdNetwork as Part of SK360, Its Comprehensive SKAdNetwork Suite
SINGAPORE, Feb 15, 2021 – (ACN Newswire) – AppsFlyer, the global attribution leader, today announced the upcoming launch of PredictSK, a new predictive analytics solution that will be a part of its robust SKAdNetwork suite, SK360. The new product will be available after Apple will start enforcing its AppTrackingTransparency framework in early spring. The SK360 suite will continue to support the ecosystem throughout Apple's upcoming privacy updates.
SKAdNetwork is about to become a major part of campaign measurement and optimization on iOS, following Apple's latest privacy changes. This deterministic attribution framework provides advertisers with some data on their iOS campaigns, and while Apple has been continuously making updates to improve its offering to advertisers and app developers, it also introduces critical limitations.
To equip advertisers with the ability to continue driving positive results and accurately enhance their campaigns, AppsFlyer has added a new suite to its set of iOS 14 solutions – SK360. This comprehensive suite of tools enables brands to configure and optimize their conversion value, validate their data & keep it fraud free, and integrate with their choice of partners, all through a dedicated, centralized analytics dashboard. Networks such as Facebook, Twitter, Snap, ironSource and dozens of others have already signed on to ensure that relevant data such as postbacks and conversion value schemas are seamlessly delivered to AppsFlyer and any chosen partners.
"We've been working closely with AppsFlyer to deliver a fully operational plug-and-play SKAdNetwork solution in record time," said Liwei Chen, Staff Product Manager, Twitter. "The solution was designed together to validate all advertisers' needs from SKAdNetwork are met: data trust, granularity, optimization and measurement. This is another exciting step for advertisers, delivering upon our promise of helping drive business success while maximizing end-user privacy."
PredictSK, AppsFlyer's predictive analytics solution for SKAdNetwork will be officially rolled out later this year, in line with Apple's ATT enforcement, as part of the company's SK360 suite. One of SKAdNetwork's limitations is the very short window advertisers are expected to rely on for measuring campaign performance. With only 24 hours of user activity to work with, optimization is nearly impossible. With PredictSK, advertisers will be able to leverage early signals of engagement (first 24-72 hours) to predict long-term campaign performance. PredictSK puts mobile attribution in SKAdNetwork on 'auto-pilot', removing the measurement and timing barriers and allowing advertisers to maintain and strengthen their competitive edge in this new reality.
"Since the very beginning, AppsFlyer has been leading iOS 14 innovation, with full transparency to us about the solutions as they became available," said Dmitry Pinchuk, VP Marketing, SocialPoint. "As a privacy-oriented brand, it was imperative to us that we get on board with the new privacy features for iOS 14. AppsFlyer has helped us understand the new rules, workarounds and successfully drive marketing success."
"Our guiding star has been and always will be the advertisers' needs," said Barak Witowski, Vice President, Core Product, AppsFlyer. "As part of our holistic set of iOS solutions, AppsFlyer's SK360 suite will empower brands to eliminate the uncertainty brought on by limited data availability and limited measurement capabilities, while maintaining end user privacy, by combining multiple solutions for maximum coverage. Moreover, PredictSK will enable measurement across all user events to quickly and accurately predict user LTV, helping advertisers save precious time and money. With SK360, Advertisers can stay in the driver's seat while complying with the strictest privacy requirements."
To learn more about SK360, visit: https://www.appsflyer.com/product/skadnetwork
About AppsFlyer
AppsFlyer, the global attribution leader, empowers marketers to grow their business and innovate with a suite of comprehensive measurement and analytics solutions. Built around privacy by design, AppsFlyer takes a customer-centric approach to help 12,000+ brands and 8,000+ technology partners make better business decisions every day. To learn more, visit www.appsflyer.com.
Media Contacts
Debbie Beins
PRecious Communications on behalf of AppsFlyer
appsflyer@preciouscomms.com
Press Contact For AppsFlyer in APAC:
Nico Marco
nico.marco@appsflyer.com
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
Positive profits expected to double in 2020, revealing the growth “secret” behind Joy Spreader’s outstanding performance
HONG KONG, Feb 10, 2021 – (ACN Newswire) – On February 8, Joy Spreader published an announcement to alert that its results in 2020 would achieve substantial growth over 2019.
According to the announcement, the Company's revenue in 2020 is expected to range from approximately HK$880 million to HK$920 million, an increase ranging from around 63.6% to 71.0% as compared to 2019. The gross profit is expected to range from roughly HK$260 million to HK$300 million, an increase ranging from approximately 95.5% to 125.6% as compared to 2019. The profit before exchange gains and losses is expected to range from roughly HK$170 million to HK$200 million, representing an increase ranging from about 123.7% to 163.2% year on year, equivalent to 2.2 times to 2.6 times compared to the same period in 2019.
As disclosed in the prospectus, Joy Spreader's revenue reached a CGAR of 87% and the net profit reached a CGAR of 63% between 2017 and 2019. In the first half of 2020, the revenue and net profit increased by 66.2% and 123.3% year on year, respectively.
Since before listing, Joy Spreader has maintained a strong momentum of continuous rapid growth in performance. The growth "secret" behind the outstanding performance is worthy of attention.
01 The track of mobile-new-media, represented by short videos, has grown rapidly, bringing significant historical opportunities to the performance-based marketing industry
With the rapid development of mobile Internet applications in China, text-based we-media, represented by WeChat official accounts, are flourishing and still in the ascendant. In terms of the number of users, activity level and other dimensions, the fact that short-video mobile-new-media platforms represented by DouYin and KuaiShou have emerged rapidly and gained increasing acceptance by Internet users, is becoming the core driver leading the growth of Internet industry in China. While platforms are competing for user growth, retention, and activity level, the ways to refine the business model and helping PGC and UGC users in the platform ecology to achieve value conversion have become the focuses. Platforms continue to open up traffic monetization channels, allowing content publishers to monetize traffic through advertising, games, online reading, e-commerce, and other products, which undoubtedly enlarges the market opportunity for mobile-new-media marketing.
As the pioneer and leading company of performance-based mobile-new-media marketing market in China, Joy Spreader sufficiently benefits from opportunities brought by the development of the industry. In June 2013, soon after the launch of the WeChat official accounts, the Company took the lead in using marketing-SaaS services to provide commercial monetization services for publishers of text-based content on the official accounts. In January 2019, the Company was among the first to provide commercial monetization services for short-video content publishers from the beginning of DouYin's commercialization. While consolidating the original business position, the Company seized historical opportunities to enter into new areas on time, reflecting Joy Spreader's farsightedness and sensitivity in strategy and also providing the Company with first-mover advantages in the industry.
The opportunities of the short-video track are also reflected in the popularity of KuaiShou's listing recently. The result of its IPO subscription showed that KuaiShou's IPO had received approximately 1.423 million applications for subscription from retail investors, with oversubscription by more than 1,200 times, and had frozen retail investors' funds of approximately HK$1.28 trillion, making KuaiShou achieve the greatest amount of frozen capital in the Hong Kong Stock Market. On the first day of listing, KuaiShou's share price soared 161%, with a market value of HK$1.23 trillion.
Revaluation of the short-video industry chain has been made by the capital markets in the listing of KuaiShou and will further promote the commercialization of short-video platforms. The short-video marketing market will continue to maintain rapid growth in the next few years, which is undoubtedly an excellent period of historical opportunity for Joy Spreader.
02 As a stabilizer of business growth, SaaS services provide high-quality media resources, data accumulation and analytical capabilities for performance-based marketing
It is worth noting that Joy Spreader pointed out in the positive profit alert that one of the important reasons for the performance growth came from the steady increase of the number of users of we-media monetization services (realized by SaaS services). SaaS is the abbreviation of Software-as-a-Service. SaaS companies uniformly deploy application software on cloud servers, so that clients can choose software services provided by SaaS companies online based on their needs of work.
Joy Spreader's main business model is to provide performance-based marketing for clients' products including online cultural products and consumer goods on we-media (or mobile-new-media) platforms such as DouYin and WeChat official accounts. The distribution of online cultural products, including Html5 games and online reading, is mainly achieved through marketing-SaaS services. With the help of the marketing-SaaS service tools provided by Joy Spreader, we-media publishers can directly access its product catalog. The intelligent algorithm engine enables publishers to choose products that best meet the interests and needs of their fans with the highest monetization efficiency, while being legitimate and in compliance with the law.
The application of the SaaS platform in the field of online marketing has completely subverted the traditional online marketing model of traffic trade. The great significance of providing marketing-SaaS services to we-media publishers is that the company can automatically obtain stable high-quality content resources from the traffic platform. While allowing content publishers to monetize efficiently, it can also analyze marketing effects in real-time, providing strong support for Joy Spreader's data accumulation and algorithm iteration.
The accumulation of content-publisher resources is also inseparable from marketing-SaaS services. According to Joy Spreader's Voluntary Announcement of Business Update on December 6, 2020, as of the end of October 2020, the Company provided content monetization services to an aggregate of 36,612 WeChat official accounts, representing an increase of 63.5% as compared to the number as of 31 December 2019. The number of cooperating DouYin accounts, with e-commerce sales and product placement, exceeded 3,000. The number of we-media user traffic access points increased to 366,120, a significant increase compared to the previous year.
Marketing-SaaS services have significantly promoted the increase in the number of mobile-new-media resources and the level of activity, to simulate the effect of performance-based marketing, as well as the increase in the number of marketing clients and product categories.
The marketing-SaaS service platform is expected to help Joy Spreader enhance its ability to quickly accumulate mobile-new-media resources, further stabilize and expand the traffic pool, and ultimately achieve better marketing efficiency and effectiveness.
03 Gross margin improvement verifies Joy Spreader's business model, and data- and-algorithm advantages
According to the forecast of the positive profit alert, the gross profit margin of Joy Spreader in 2020 is expected to be between 29.5% to 32.6%, which is significantly higher than that of 27.1% in the first half of 2020 and 24.7% in 2019.
To a certain extent, the improvement of profitability verifies Joy Spreader's business model of performance-based revenue and the leading edge of the data algorithm. Under the data-driven performance-based marketing, service providers can achieve efficient and accurate data matching by establishing massive databases and tagging. With the increasing number of marketing services, massive data feedback will further optimize the matching efficiency of the algorithm and continuously improve the ROI of marketing services for the Company.
Data and algorithms are key elements and core competitiveness of Joy Spreader's performance-based marketing business. As disclosed in the listing prospectus of Joy Spreader, during the track record period, Joy Spreader has accumulated a large amount of anonymous user behavior data through its services of approximately 1.5 billion online clicks. The Company has established a tag library with thousands of fields for content publishers, including 1) demographic information of fans (such as age range, gender, geographical area, and predicted education level); 2) browsing interest and preference; and 3) nature of we-media content (such as format and category), to improve the accuracy of matching and achieve the expected marketing results.
The improvement of the expected gross profit level in 2020 reflects the success of Joy Spreader's business model, the high efficiency of marketing-SaaS service, and the value and bargaining power of its data algorithm in the business chain. With the gradual emergence of the Matthew effect in the field of online marketing, more client resources and content-publisher resources are expected to be further integrated into the leading players, which will be further conducive to the performance-based marketing effectiveness and SaaS service capability of Joy Spreader in the future.
04 NCO (Network Culture Operation) license supports the ability of distribution and joint-operation of online cultural products such as games and online reading
It is known that as one of the few enterprises in the industry with the qualification of network culture operation license, Joy Spreader possesses the capabilities of distribution and joint-operation of cultural products such as Html5 games and online literature in China.
As a data-and-algorithm driven technology company, Joy Spreader has used its efficient and easy-to-use marketing-SaaS services to provide convenient tools for we-media content publishers for many years, helping them to monetize their traffic from distribution and joint-operation of games, online reading, and other online cultural products.
In 2020, the number of games and literary distributed and joint-operated by Joy Spreader increase significantly. According to the Voluntary Announcement on Business Update published by Joy Spreader on 6 December 2020, by the end of October 2020, the number of online game products promoted by Joy Spreader has reached 205, representing an addition of 61 game products compared with the whole year of 2019; the number of online literary works reached 858, covering 77 categories, representing an addition of 276 new literary works, and 10 new categories compared to the end of 2019. Compared with other online cultural products, the gross profit margin of Html5 game products is relatively high, by allowing the Company to share commissions from the in-game sales from game developers. It has also become a contributing factor to the expected performance growth in 2020.
05 The rapid development of e-commerce sales marketing business indicates higher growth in the future
In the field of short-video e-commerce sales marketing, Joy Spreader is also expected to achieve remarkable results in 2020. Although the details of sales are yet to be disclosed in the positive profit alert announcement, the strong growth of this business sector has been revealed in its past performance announcement. According to the data disclosed in the 2020 interim report, from January to June 2020, the revenue from consumer goods marketing of Joy Spreader increased by 147.76% compared with that in the same period in 2019. The so-called consumer goods marketing business refers to the short-video e-commerce sales marketing business. Compared with online cultural products marketing, consumer goods marketing has a much higher gross profit margin.
In the Voluntary Announcement on the latest performance progress on 6 December 2020, the Company further disclosed the progress of its e-commerce sales marketing business: the number of the category has reached 156, developing from electronic products to full consumer product lines such as daily necessities and cosmetics.
According to the public information, the Company's gross profits from performance-based marketing in the field of e-commerce sales marketing accounted for approximately 16% in 2019, and this proportion increased to 26% in the first half of 2020. Base on the forecast of this trend, it is estimated that the gross profit contribution will exceed 30% in the full year 2020 and beyond. The development of short-video e-commerce sales marketing business has become one of the biggest drivers for the business growth of Joy Spreader.
"Yesterday belongs to social e-commerce, today belongs to live streaming e-commerce, and tomorrow belongs to short-video e-commerce" is a widely spread assertion regarding the development trend of mobile-new-media e-commerce in the industry. As one of the first companies to promote short-video e-commerce sales marketing on DouYin platform, Joy Spreader, a performance-based marketing service company, has commenced its short-video e-commerce sales marketing business from the very beginning and has accumulated a large amount of data and technical experiences. With the continuous in-depth development of the industry, the future development of the Company in the field of short-video e-commerce will be worth looking forward to.
Copyright 2021 ACN Newswire. All rights reserved. http://www.acnnewswire.com
WARC launches Prize for MENA Strategy 2021
LONDON, Feb 1, 2021 – (ACN Newswire) – WARC, the global authority on marketing effectiveness, has today launched the 2021 WARC Prize for MENA Strategy, a search for the best strategic thinking from the region's marketing industry that has driven results.
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Now in its fifth year, this case study competition is free to enter and is open to agencies, brand owners and specialists in any marketing discipline.
This year's competition will be chaired by Peter DeBenedictis, Chief Marketing Officer, Middle East and Africa, Microsoft. Having lived and worked in the Middle East for more than 30 years, Peter has deep experience of growing business in diverse Emerging Markets. Before Microsoft, he led the marketing function for several of the world's leading brands, where he managed multiple investment programmes to drive top-line growth.
Commenting on the awards, Peter DeBenedictis, said: "The ability to combine the art and science of marketing is one of many new challenges facing marketers today, and strategic thinking plays a key role in it. The WARC Prize for MENA Strategy leaves 'marketing for marketing's sake' to the side to shine a spotlight on effective work the industry can draw inspiration from."
Joining Peter DeBenedictis are an eminent judging panel of strategy experts and senior marketers. The 17-strong jury is as follows:
– Peter DeBenedictis, Chief Marketing Officer, Middle East and Africa, Microsoft – (Jury Chair)
– Hind AbuAlia, SVP, S4Capital/MediaMonks
– Rohit Arora, Business Director & Head of Strategy, Liwa Content Driven
– Laura Chaibi, Senior Consultant, Global Media, Nielsen Media Middle East
– Stacy Fisher, Head of Digital Transformation & Innovation, Publicis Groupe
– Noor Hassanein, Strategy Director, Impact BBDO
– Shagorika Heryani, Head of Strategy, Grey MENA
– Ali Khalil, Strategic Planning Director, Wunderman Thompson KSA
– Roxane Magbanua, Business Unit Director, PHD UAE
– Mir Damoon Mir, Chief Creative Officer and Founder, Zigma8
– Stewart Morrison, Managing Director, MENA, FirmDecisions
– Hossam Omar, Director of Brand and Marketing Communications, Etisalat
– Fahad Osman, Regional Director, Global Business Marketing, MENAT, TikTok
– Dewald du Plooy, Marketing Director MENA, Yum! Restaurants International
– Tahaab Rais, President – SLC and Regional Head of Strategy & Truth Central, FP7 McCann MENAT
– Kalika Tripathi, Head of Marketing MENA, Visa
– Nancy Villanueva, CEO, Iberia & Middle East, Interbrand
The jury will award a Grand Prix, Gold, Silver and Bronze accolades as well as five Special Awards recognising specific areas of excellence, two of which are new for this year:
– The Long-Term Strategy Award (new) – for the best strategy designed to build a long-term brand platform, executed over a period of three years or more.
– The Pivot to Digital Award (new) – for the best example of a brand digitising its products or services.
– The Research Excellence Award – for the best use of research in the development of strategic ideas.
– The Brand Rebel Award- for the best example of a campaign departing from category norms.
– The Local Hero Award – for the best example of a challenger brand from the MENA region using smart marketing strategy to take on bigger competitors.
Chiara Manco, Commissioning Editor, Case Studies, WARC, says: "We are delighted to be working with such a distinguished panel to bring to the forefront the very best of the region's strategic thinking that is helping clients solve problems and providing a base for future growth."
The deadline to submit entries is 28 April. More information about the awards, including jury bios and how to enter is available on www.warc.com/awards/warc-prize-for-mena-strategy
Contact:
Amanda Benfell Head of PR & Press +44 20 7467 8125
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