World SD-WAN & SASE Summit Shed Light on the Need to Accelerate the Adoption of Network Infrastructure in the Middle East Region

DUBAI, Jul 14, 2022 – (ACN Newswire) – Trescon, world's fastest growing business events company successfully concluded the Middle East edition of World SD-WAN & SASE Summit, on 17 March 2022 at The Address, Dubai Mall. The event saw over 150 participants who explored the current state of network infrastructure in the Middle East region, and way forward. The conference brought together the region's key players in the SD-WAN & SASE ecosystem, including government officials, leading SD-WAN & SASE solution providers, and senior executives from significant think tanks.

An image from World SD-WAN & SASE Summit – Middle East on 17 March 2022

The event addressed important issues in SD-WAN & SASE ecosystem, such as the
– Evolution of SD-WAN to support the future network landscape;
– Key architectural requirements of SDWAN;
– How AI and ML will impact SD-WAN and SASE, and much more.

World SD-WAN & SASE Summit featured prominent experts such as:
– Dr Salim Al-shuaili, Expert in Digital Transformation, AI, and Emerging Technologies, Ministry of Transport, Communication and Information Technology
– Padam Sundar Kafle, Head IT & Automation, Aster Hospitals UAE
– Nader Ayoub, Director of IT, Malaffi
– Mohamed G Abdalmksoud, IT director, United Eastern Medical Services
– Faisal Ameer Malik, Chief Technical Officer, Huawei Enterprise Business Group
– Sujit Nair, Director – Digital & Cloud Products, Moro Hub
– Lars Van Der Zande, Solution Architect, Huawei Enterprise Business Group, Huawei
– Stefano Testa, Director of Sales, SD-WAN EMEAR, Cisco

Key highlights and takeaways from World SD-WAN & SASE Summit – Middle East.

The summit started with an opening keynote by Abdul Mobeen Khan, Strategy Execution, Program Management, ITSM, Cybersecurity & Governance Practitioner and Trainee where he shared his insights on 'SD-WAN & SASE – New Landscape of Networking'. He was found quoting, "Gone are the days when companies defined technology for their own good so that they make more revenue, more cash flows. Today it is very important to understand the client landscape and then let technology take care of that."

Faisal Ameer Malik, Chief Technical Officer at Huawei Enterprise Business Group spoke at length on "Huawei SD-WAN – A Experience-Driven, Intelligent and Robust Cloud Access Network". He was quoted saying, "It is not just about SD-WAN technology, it is about how enterprises want to adopt SD-WAN and what benefit it can bring to their business."

While speaking about "Transforming connectivity and securing the edge. Flexibility for a hybrid workforce in a multi-cloud world", Stefano Testa, Director of Sales, SD-WAN EMEAR at Cisco, mentioned that, "Our overall strategy as a company is all about Connectivity, Security, Automation and we look at that it is spot on what we try to deliver with SD-WAN & SASE."

Dr. Salim Al-shuaili, Expert in Digital Transformation, AI, and Emerging Technologies at Ministry of Transport, Communication and IT spoke at length on '4IR technologies and Data in cyber security in SD-WAN'. He was quoted saying, "The future fuel is not crude fuel, but data itself. There is a widely renowned estimation that says in 2025, the valuation of data will reach 90 billion dollars."

The event also witnessed an exclusive workshop on 'Future developments in SD-WAN solutions' by leaders from Huawei, that included Lars Van Der Zande, Solution Architect, Huawei Enterprise Business Group; Muhammad Badar Farooq, Senior Solution Architect/ SDN SME at Huawei Enterprise Business Group and Ahmed Mostafa Ahmed Hassan Deabes, Regional Channel Solution Manager at Huawei Enterprise Business Group.

"Finding the right business context for SD-WAN & SASE is a big part of the game as it opens up a plethora of possibilities. However, innovations in the SD-WAN & SASE field must be contextualised and integrated into a company usecase," stated Mithun Shetty, CEO, Trescon.
The 3rd global edition of World SD-WAN & SASE Summit – ME was officially sponsored by Digital Transformation Partner – Huawei; Gold Sponsor: CISCO; Bronze Sponsor: Nour Global, DTS Solution; Networking Sponsor: Gulf IT.

About World SD-WAN & SASE Summit

World SD-WAN & SASE Summit is a thought-leadership-driven, business-focused, global series of events that takes place in strategic locations across the world.

As part of the world tour, this Middle East edition is gathered pre-qualified C-Suite IT Leaders, Data Heads, Heads of Research, Industry Practitioners, IT Decision Makers and Expert service providers in SD-WAN and SASE Technology among others from cross-industry verticals across the middle east.

About Trescon

Trescon is a global business events and consulting firm that provide wide range of business services to a diversified client base that includes corporations, governments, and individuals. Trescon is specialised in producing highly focused B2B events that connect businesses with opportunities through conferences, road shows, expos, demand generation, investor connect and consulting services.

For further details about the announcement, please contact:
Monith Shetty
Media, PR & Corporate Communications
+91 81059 75937
media@tresconglobal.com

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

World SD-WAN & SASE Summit Shed Light on the Need to Accelerate the Adoption of Network Infrastructure in the Middle East Region

An image from World SD-WAN & SASE Summit – Middle East on 17 March 2022

Unocoin Collaborates With CleverTap to Offer Its Users Omnichannel Customer Experiences

MOUNTAIN VIEW, Calif. and MUMBAI, India, Jul 14, 2022 – (ACN Newswire) – CleverTap, the modern, integrated retention cloud, today announced it has partnered with Unocoin, India's first crypto exchange, to optimize, accelerate their user engagement, and provide a seamless omnichannel customer experience.

Through this collaboration, and by integrating CleverTap's solution into its app, Unocoin is now equipped to better understand user behavior and has the ability to create segments based on user activity, demographics, and other parameters. Unocoin will also be able to create hyper-personalized campaigns to engage with its audience across multiple channels at the right time with precise communication.

"As a platform that helps individuals with investments into cryptocurrencies, we need to be cognizant of the exact needs of our users. Understanding a customer's behavior on our app becomes vital as this helps us provide a tailored experience. Since awareness and understanding of cryptocurrencies at large is at a nascent stage, delivering precise communication becomes all the more important," said Suhas SK, Senior Vice President – Marketing, Unocoin Technologies Private Limited.

CleverTap enables Unocoin to keep track of app activity, in-app purchases, and returning users. Unocoin will also be able to personalize customer experience using real-time behavioral data with precise predictive recommendations, leading to engagement opportunities based on each user's exact needs.

"We are delighted to partner with Unocoin in their journey to make investing in cryptocurrency easy for all. With CleverTap Retention Cloud, Unocoin will be able to hyper-personalize the experience for every investor.

Today, hyper-personalization is crucial at every point in a customer's journey and is a key enabler to growth. We are confident that with our help, Unocoin will be able to grow and offer its customers exactly what they need," said Vikrant Chowdhary, Chief Growth Officer, CleverTap.

About CleverTap

CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights,and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1,200+ customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronic Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John's, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including Sequoia, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, Sao Paulo, Bogota, Amsterdam, Jakarta, and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

About Unocoin

Started in 2013, Unocoin is a Bangalore-based technology startup and is India''s first entrant into the bitcoin industry. The company operates India's largest (in Indian customer base) BTC-INR trading platform which enables Indians to buy, sell, store, use, and accept bitcoin. At its peak, Unocoin processed transactions worth more than INR 2B per month for its 1,300,000+ customers. The startup has been featured among the Top 20 companies in The Fintech20: India List, and have won prestigious titles like 'The Golden SABRE award' in financial communications for the project, 'Bit-by-Bit: Building Bitcoin in India' and 'TECH30' award from YourStory.For more information, visit https://www.unocoin.com/in

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Vishaal Mudholkar
Consultant
Archetype
vishaal.mudholkar@archetype.co
+9724309069

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

Evolve Your Instinct with the Launch of Amazfit’s T-Rex 2

KUALA LUMPUR, Jul 7, 2022 – (ACN Newswire) – Amazfit, a premium smart wearable hardware brand owned by Zepp Health Corporation, launched the T-Rex 2, in Malaysia today, an outdoor, tough and rugged smartwatch, with a demonstration of its durability and versatility by wall climbing professionals from Camp5, the climbing gym.

Amazfit recently sent the rugged outdoor GPS smartwatch Amazfit T-Rex 2 into space on a quest to prove its strength in extreme environments. The space journey began in the city of Sheffield in the United Kingdom, where Amazfit T-Rex 2 was sent off on a lightweight spacecraft equipped with fully functional tracking and control systems, as well as an on-board camera to capture the most exciting highlights during the two and a half hour round-trip.

The Amazfit T-Rex 2 has passed 15 military-grade tests and can remain functional in temperatures as low as -30 degrees Celsius through the ultra-low temperature operation feature. With a battery life that can stretch to 24 days, it comes with dual-band, 5-satellite positioning and route-import and real-time navigation for optimum outdoor use. Built for any terrain, the Amazfit T-Rex 2 can also resist heat up to 70 degrees Celsius, has a humidity resistance of 240h, 96h salt-spray resistance and shock-resistance.

Wearers can create their own training templates for 11 different sports through the Zepp app, which is powered by the Zepp operating system and includes a rich ecosystem of over 10 mini apps for seamless interactions. The Amazfit T-Rex 2 also has a huge selection of over 150 sports modes including the toughness-testing triathlon mode, the professional lap-data recording track run mode, with smart trajectory correction, and the more leisurely golf swing mode.

Mr. Benky Lin, Country Manager of Amazfit Malaysia, said, "There is no doubt that the Amazfit T-Rex 2 is one of the toughest smartwatches in the market. The military-grade tests ensures that it can withstand low and high pressure, extreme heat and cold, rain, salt, sand, dust, vibrations, shocks, acid and fungus. The Amazfit T-Rex 2 is built for durability and versatility and can be used for the great outdoors as well as for strength training in any condition."

"We are happy to introduce the Amazfit T-Rex 2 here in Malaysia. This is a smartwatch that is ready to evolve your instinct anywhere in the world. We have pushed it to the limit, going all the way to space, subjecting it to the most extreme conditions we can reach and that includes the heat of Death Valley in California and depths of the Pacific. The Amazfit T-Rex 2 is a smartwatch you can wear with confidence in any terrain condition."

The Amazfit T-Rex 2's look is inspired by the spirit of nature and comes in Astro Black & Gold, Ember Black, Wild Green and Desert Khaki. It is rugged in style with HD AMOLED display that enables the wearer to download dozens of watch faces with matching always-on displays or images unique to the wearer.

The Amazfit T-Rex 2 comes with one-year warranty and retails at RM799 each. To commemorate the launch, Amazfit T-Rex 2 will be exclusive to Shopee Online Store with a store promotional price from 6 July to 8 July. At the promo, there are also one each of Powerbuds Pro, GTS 2 mini and Band 5 to be won. The first 100 buyers of the T-Rex 2 will get an Amazfit sport bottle and screen protector as a gift.

To know more on the Amazfit T-Rex 2 series of smartwatches, please go to www.amazfit.com/en or to Amazfit's e-commerce partner platform http://bit.ly/Amazfit-MY-SHOPEE.

Amazfit: www.amazfit.com/en

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

QualityKiosk and BrowserStack Announce Partnership Extension to the US, EMEA and APAC

MUMBAI, INDIA, Jul 5, 2022 – (ACN Newswire) – QualityKiosk Technologies, one of the largest independent global quality assurance service providers, announced that it is extending its partnership with BrowserStack, a leading cloud-based testing platform enabling on-demand, cross-browser and cross-device testing, into the international regions of US, EMEA and APAC. QualityKiosk's strong domain experience in quality assurance and performance engineering combined with the BrowserStack platform will enable enterprises in the region to create and deploy quality and bug-free software at pace and scale.

Speaking on occasion, Mr Maneesh Jhawar, CEO & Founder, QualityKiosk Technologies, said, "QualityKiosk's QA solutions and services, coupled with the BrowserStack platform, provides enterprises with an end-to-end DevOps synergy to optimize the development, management, and up-gradation of all aspects of their business application. The partnership extension is a natural progression to helping businesses scale their digital transformation and evolution in the regions. We are excited for this new growth phase and look forward to working with BrowserStack to bring more innovative solutions and strategies for the region's expanding digital ecosystem."

"We're excited to take our partnership with QualityKiosk to the next step. BrowserStack and QualityKiosk share a common objective of empowering organizations to be more agile in their DevOps practices and support them throughout the SDLC process," said Sunil Jose, EVP, Global Sales, BrowserStack. "Expanding to APAC and the US allows us to help businesses scale their testing and quality assurance needs with our partnership's dual expertise."

The QualityKiosk-BrowserStack synergy has already enabled numerous businesses in the Indian subcontinent to automate, streamline, and optimize quality assurance to sustainably accelerate digital innovation, enhance end-user experiences, reduce go-to-market times and integrate agility into their development cycles. Their illustrious clientele includes some of the biggest enterprises from the banking, financial services, manufacturing, automotive, telecom, entertainment, and pharmaceutical industries.

About QualityKiosk

QualityKiosk Technologies is a global Quality Assurance (QA) solutions provider and caters to some of the biggest names in the banking and financial services, telecom, and automobile industries across the globe. Founded in 2000 by IIT-Kanpur graduates, the company is a pioneer in digital performance engineering and offers a diverse set of quality assurance solutions including QA automation, performance assurance, Robotic Process Automation (RPA), synthetic monitoring, site reliability engineering (SRE), digital testing as a service (DTaaS), and data analytics solutions for an array of industries and verticals. In the past, the company has been featured in various industry-leading reports by prestigious global advisory firms Forrester and Everest Group. Visit https://www.qualitykiosk.com/ to know more about innovative quality assurance and performance engineering solutions.

About BrowserStack

BrowserStack is the world's leading software testing platform powering over two million tests every day across 15 global data centers. BrowserStack helps Tesco, Shell, NVIDIA, Discovery, Wells Fargo, and over 50,000 customers deliver quality software at speed by moving testing to their Cloud. BrowserStack's platform provides instant access to 3,000+ real mobile devices and browsers on a highly reliable cloud infrastructure that effortlessly scales as testing needs grow. With BrowserStack, Dev and QA teams can move fast while delivering an amazing experience for every customer. Founded in 2011, BrowserStack is a privately held company backed by Accel, Bond, and Insight Partners. For more information, visit https://www.browserstack.com.

For more information, please contact:
Naeem Shaikh
+91 9819543757
naeem.shaikh@qualitykiosk.com

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

CleverTap Recognized by Great Place to Work Among India’s Great Mid-size Workplaces

MOUNTAIN VIEW, Calif. and MUMBAI, India, Jun 24, 2022 – (ACN Newswire) – CleverTap, the modern, integrated retention cloud, has been recognized by Great Place to Work(R) India as one of India's Great Mid-size Workplaces 2022. CleverTap is recognized for creating and sustaining a high-trust, high performance work culture.

In its 6th edition this year for India, the list has grown to include the top 75 companies, up from the top 50 until last year. The rigorous methodology to assess workplace culture and identify India's Great Mid-size Workplaces 2022 is considered the gold standard globally.

In the Great Place to Work(R) India study, they have observed that the Great Mid-size Workplaces have gone above and beyond to create and sustain aspirational organizations. Effective leadership is visible in these workplaces that are fostering a culture of fairness and originality, while offering flexibility to their employees in the current hybrid work environment. Organizations that succeed in establishing high-trust, high-performance cultures, and maximizing human potential by bridging experience gaps, will be Great Places to Work For All in the future.

"We're very excited to be recognized by Great Place to Work(R) India as one of India's Great Mid-size Workplaces. Even before the pandemic hit, we believed that an empathetic and flexible work culture is the essence of an organization's growth," says Sidharth Malik, Chief Executive Officer, CleverTap. "Our employees and their holistic well-being have always been the top priority for us. The recognition by Great Place to Work(R) India is a testament to our commitment of building a workplace that is inclusive and driven, and one that provides its people an environment to thrive and succeed in everything they do."

"With homes becoming an extension of people's workplaces, this year companies around the world were challenged to put their people at the center of their strategies. But the organizations that invested in their culture and people before the pandemic have overcome these challenges effortlessly. Being recognized as one of India's Best Workplaces 2022 demonstrates these organizations' commitment to improving their culture and putting their people first, whatever challenges they face," says Yeshasvini Ramaswamy, CEO, Great Place to Work(R), India.

As a global authority on workplace culture, Great Place to Work(R) has been studying employee experience and people practices across organizations for over three decades. Every year, more than 10,000 organizations from over 60 countries partner with Great Place to Work(R) Institute for assessment, benchmarking, and planning of actions to strengthen their workplace culture.

About CleverTap

CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights,and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1,200+ customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronic Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John's, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including Sequoia, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, S?o Paulo, Bogota, Amsterdam, Jakarta, and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Vishaal Mudholkar
Consultant
Archetype
vishaal.mudholkar@archetype.co
+9724309069

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

Amazfit to Launch Bip 3 Series of Smartwatches in Malaysia from 15 June

KUALA LUMPUR, Jun 15, 2022 – (ACN Newswire) – Amazfit, a premium smart wearable hardware brand owned by Zepp Health Corporation, is going Big with Bip in the latest launch of smartwatches catered to the pursuit of an active and healthy lifestyle.

The Bip 3 will be launched online on 15 June while the Bip 3 Pro is available for pre-orders until 25 June, when it is launched online. The Bip 3 is available for the first seven days after launch on the Shopee e-commerce platform, of which the first three days is exclusive to Amazfit's flagship online store on Shopee.

Encased in a super-slim and light body, there is nothing small about the Bip 3 series of smartwatches because when you Think Big, you Think Bip as these smartwatches powered by the Zepp OS operating system and leveraging on big data optimises technology to provide a whole range of personalised sports, health and lifestyle experiences.

Jacob Jin (Amazfit SEA Director) Amazfit said, "Smartwatches in the US$25 to US$75 price category continues to grow globally. The Bip series is one of the top selling smartwatches priced between US$39 and US$49 with advantages in ID, screen size and endurance. Bip is Big in all the ways that count with a super-large display screen that allows the wearer to see more and do more."

The Bip 3 series come with 1.69" LCD screens, over 50 vibrant watch faces, up to two weeks battery life, 5-ATM water resistance, over 60 sports modes and health monitoring that includes blood-oxygen saturation measurement, heart rate, stress level and sleep monitoring and, Personal Activity Intelligence health assessment system. Exclusive to Bip 3 Pro is the 5 Satellite Positioning Systems.

The Bip 3, which comes in black, blue or pink, is priced at RM199 while the Bip 3 Pro, which comes in black, cream or pink, is priced at RM249. For the first 100 customers who gets their hands on a Bip 3, they will receive an exclusive Amazfit Headband.

"Bip is Big in letting the wearer express themselves as they can accessorise by choosing from a range of eye-popping watch faces that can be downloaded from the Zepp OS App. Wearers can customise which widgets to show on the editable watch face options or even upload of their favourite photos to the watch face."

To know more on the Bip 3 series of smartwatches, please go to www.amazfit.com/en or to Amazfit's e-commerce partner platform http://bit.ly/Amazfit-MY-SHOPEE.

Amazfit: www.amazfit.com/en

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

CleverTap Completes Acquisition of Leanplum

MOUNTAIN VIEW, Calif. and MUMBAI, India, Jun 13, 2022 – (ACN Newswire) – CleverTap, world's No.1 retention cloud, today announced it has completed its acquisition of San Francisco based Leanplum, a leading multi-channel customer engagement platform.

The acquisition, originally announced on 19 th May, was closed in a record time of 3 weeks. With this acquisition, CleverTap has strengthened its footprint in the US and Europe. CleverTap will combine the product stack of both organizations and extend its world-class solutions and technology to all its customers and prospects worldwide. Momchil Kyurkchiev, Co-Founder of Leanplum, has joined CleverTap's leadership team as Chief Strategy Officer.

With the completion of the acquisition, CleverTap also welcomes marquee investors Norwest Partners, Shasta Ventures, Canaan, and Kleiner Perkins as its shareholders. The acquisition becomes revenue accretive for CleverTap from June 1st 2022.

"We are very excited to welcome Momchil and all Leanplum employees to the CleverTap family and expect full integration of the two companies, including an integrated product in the market to get completed over the next 3-4 quarters," says Sunil Thomas, CleverTap Co-founder and Executive Chairman. "With this acquisition Customers will now have a wide variety of product features and options to choose, from the best of both product line-ups (A/B Testing, Segmentation,Campaigns, Journeys etc.) At the same time, the acquisition provides a much bigger growth, exposure and learning opportunities for employees and collectively we will now become a dominant force with a large global footprint".

"The Martech landscape the world over is evolving at an exponential rate and hyper-personalized digital engagement at scale is the need of the hour. I am sure that together, Leanplum and CleverTap will address this need and continue to drive innovation in this space. CleverTap and Leanplum individually have had a robust presence in terms of geographical reach, industries, and categories. Collectively we will now become a dominant force with a large global footprint," says Momchil Kyurkchiev, Chief Strategy Officer at CleverTap.

"As we expand globally, we are looking to retain as well as grow 100% of the Leanplum customers by bringing all combined capability on one platform in due course. We also plan to increase our headcount in the US and Europe. Together, we aspire to be recognized as a SaaS talent powerhouse built on a strong people-first culture driven by values and equality," added Sunil.

About CleverTap

CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. CleverTap drives contextual individualization with the help of a unified and deep data layer, AI/ML-powered insights and automation enabling brands to offer hyper-personalized and delightful experiences to their customers. 1200+ Customers in 60+ countries and 10,000+ apps, including Gojek, ShopX, Canon, Mercedes Benz, Electronics Arts, TED, Jio, Premier League, TD Bank, Carousell, Papa John's, and Tesco, trust CleverTap to achieve their retention and engagement goals, growing their long-term revenue. Backed by leading venture capital firms, including Sequoia, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, Sofia, Sao Paulo, Bogota, Amsterdam, Jakarta and Dubai. For more information, visit clevertap.com or follow on LinkedIn and Twitter.

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Vishaal Mudholkar
Archetype
Consultant
vishaal.mudholkar@archetype.co

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

Retention Cloud Leader CleverTap Unveils TesseractDB

MOUNTAIN VIEW, Calif. and MUMBAI, India, Jun 8, 2022 – (ACN Newswire) – CleverTap, the world's No. 1 retention cloud, today announced it has unveiled TesseractDB(TM), the world's first purpose-built database designed to dramatically improve user engagement and retention for digital consumer brands. TesseractDB(TM) brings true technology innovation to growth marketing leaders looking to deliver in-context, timely, personalized messaging and recommendations across all user touchpoints.

TesseractDB(TM) transforms massive amounts of first-party user data in a privacy-friendly, accessible, and affordable way to power real-time user personalization. Leveraging machine learning and Artificial Intelligence (AI), it offers limitless scale and enables digital brands and businesses to harness data and context for every interaction. User engagement and retention start from Day One when a user launches an app for the first time.

Research estimates that nearly 85% of all messaging is considered spam, an average of about 122 billion messages globally. About 36% of spam content is generated from ill-timed, non-personalized marketing messages. This problem continues to be prevalent due to the limited data technologies that are patently unable to store the massive volumes of first-party data required to offer a truly personal customer experience.

"Today, we are excited to unveil TesseractDB(TM), the data technology that powers the CleverTap platform. It will allow global growth marketing teams to achieve true omni-channel customer engagement," said Sunil Thomas, CleverTap Co-founder and Executive Chairman. "In the last 40 years, MarTech vendors have cobbled together generic off-the-shelf data technologies in an effort to solve issues for end-user messaging. These technologies have been limiting, and as a result, brands simply cannot fully unlock their own user data for real and meaningful relationship building. To transition away from the spam and transactional communication that is so prevalent in MarTech today, we must make user data available, affordable, and easily accessible. This is why we invented TesseractDB(TM)."

TesseractDB(TM) is a giant technological leap that removes all data related limitations typically associated with the MarTech industry. Using TesseractDB(TM), digital brands can offer each user a magical onboarding experience and continue to deliver delightful experiences throughout their journey.

TesseractDB(TM) enables CleverTap to offer unmatched technology, features, and capabilities –

– Unlimited data look back periods without any limitations
– High speed, scale, and unmatched throughput
– Rich, granular first-party user data storage
– Built-in real-time machine learning and AI
– Hyper-personalized engagement and recommendations

"Until now, data look back and access limitations, created by overages and cost, prevented brands from unlocking the full potential of first-party user data for engagement. This is a deep tech and science problem. With TesseractDB(TM), CleverTap provides the industry's most versatile segmentation and data processing engine for mobile engagement," says Momchil Kyurkchiev, Chief Strategy Officer, CleverTap. He adds, "TesseractDB(TM) is designed to provide MarTech professionals a cost-effective and efficient way to capture unlimited data streams and deliver actionable insights and analytics to drive personalization and engagement."

About CleverTap

CleverTap is the modern, integrated retention cloud that empowers digital consumer brands to increase customer retention and lifetime value. For brands that understand and value user retention, CleverTap drives context and individualization with the help of a unified and deep data layer, AI/ML-powered insights and automation. Customers worldwide representing over 10,000 apps, including Premier League, Bolt, Truecaller, Current Mobile, Trebel, Ze Delivery, TitleMax, YouNow, Albo, Vodafone Idea, SonyLIV, Gojek, Carousell, and Premier League, trust CleverTap to achieve their retention and engagement goals, growing their long term revenue. Backed by leading venture capital firms, including Sequoia India, Tiger Global Management, and Accel, the company is headquartered in Mountain View, California, with offices in Mumbai, Singapore, and Dubai. For more information, visit https://clevertap.com/ or follow on LinkedIn and Twitter.

Media Contact:
Sony Shetty
CleverTap
sony@clevertap.com

Forward-Looking Statements

Some of the statements in this press release may represent CleverTap's belief in connection with future events and may be forward-looking statements, or statements of future expectations based on currently available information. CleverTap cautions that such statements are naturally subject to risks and uncertainties that could amount in the actual result being absolutely different from the results anticipated by the statements mentioned in the press release. Factors such as the development of general economic conditions affecting our business, future market conditions, our ability to maintain cost advantages, uncertainty with respect to earnings, corporate actions, client concentration, reduced demand, liability or damages in our service contracts, unusual catastrophic loss events, war, political instability, changes in government policies or laws, legal restrictions impacting our business, impact of pandemic, epidemic, any natural calamity and other factors that are naturally beyond our control, changes in the capital markets and other circumstances may cause the actual events or results to be materially different, from those anticipated by such statements. CleverTap does not make any representation or warranty, express or implied, as to the accuracy, completeness or updated or revised status of such statements. Therefore, in no case whatsoever will CleverTap and its affiliate companies be liable to anyone for any decision made or action taken in conjunction with the information and/or statements in this press release or any related damages.

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com

First In-Person Satellite Industry Forum After COVID Sees the Industry in Strong Shape and Geared for Growth

Singapore, Jun 3, 2022 – (ACN Newswire) – The Asia Video Industry Association was finally able to host its annual Satellite Industry Forum in-person in Singapore on 31st May 2022 after a two-year hiatus, bringing together over 120 delegates from around the world and some of the satellite industry's most foremost leaders.

Opening the Forum this year was keynote speaker, Steve Collar, Chief Executive Officer, SES, to address the issue of where future growth was coming from and kicked off the session with his views on demand and supply in the market. As platforms were getting longer to get built and become operational, it showed how difficult it was to get launches done, and how much the industry overestimated supply. Collar added that SES had always been a champion of multi-orbit, and not just having both MEO and GEO satellites, but also constructing a global network for customers to move seamlessly from one to the other to maximize the benefits of both. Collar also shared his excitement on demand, and the new applications and new services that could be run, with a sweet spot being the high throughput and high connectivity services which represented a significant market for SES.

Access to space was also what made the industry exciting, as technology continued to develop both in space and on the ground. However, he also highlighted that space sustainability was critical, with the industry having a duty and moral obligation to treat space in a sustainable way. "Our job is to make sure that space will be used by future generations, and the access to space is equivalent to what we enjoy today and hopefully more in the future," said Collar.

COVID also saw the resurgence of the linear broadcast, with video having done very well over the last two years. Collar remained committed and excited on the long-term aspects of the video business, particularly in Asia. And while it was not going to be the source of growth, it was still overwhelmingly the source of cashflow.

This sentiment was also shared by some of the largest satellite operators in the region during the Satellite Operators' Roundtable. Terry Bleakley, Regional Vice President, Asia Pacific, Intelsat, talked about the importance of satellite to video and how long-term agreements were still being signed with satellite operators. In terms of advertising in Asia Pacific, by 2024, $43.5 billion would come from broadcast and linear television, whereas OTT was only going to bring in $30 – 33 billion, hence linear was still generating more money. Patrick French, Executive Vice President, Global Business Development and Strategy, ABS, added that video still had a long lifetime ahead, and the core of Asia for the longer term. Software defined satellites were also going to be addressing all market segments and would de-risk the business case going forward.

From the manufacturer's perspectives, Vaibhav Magow, Vice President, International Division, Hughes Network Systems, also said this was the most exciting time for the satellite industry, as software defined satellites could change and swap the configuration of what was being offered to the customers, and easily adapted to the change of demand. Joe Bogosian, Vice President, Global Sales & Marketing, Boeing Commercial Satellite Systems International, also agreed that software defined satellites were going to drive much higher utilisation of CAPEX that was going up, and multi-orbits were going to enable more efficient use of this CAPEX and were able to serve different applications more efficiently for LEO and GEO.

Closing off the Forum was Bill Carlin, Senior Manager, Global Sales, AWS Aerospace & Satellite Solutions whose interest in space and satellite was on the vast amount of data that was being collected and created from space, and soon in space, with a future view of launching data centers on the moon and even on Mars. "I see the ability of moving the cloud to space. If we move high speed computing to space, we can do all the things that we do on earth that require high volumes of computing, storage or analytics," said Carlin.

The Satellite Industry Forum is generously sponsored by AsiaSat, AWS Aerospace & Satellite, Gilat, Hughes, Kymeta, Marsh, MEASAT, Milbank, SES, SpaceBridge, SpaceLogistics and Thaicom.

About the Asia Video Industry Association:

The Asia Video Industry Association (AVIA) is the trade association for the video industry and satellite ecosystem in Asia Pacific. It serves to make the video industry stronger and healthier through promoting the common interests of its members. The AVIA is the interlocutor for these industries with governments across the region, leads the fight against video piracy through its Coalition Against Piracy (CAP) and provides insight into the video industry through reports and conferences aimed to support a vibrant video industry.

For media enquiries and additional background, contact:
Charmaine Kwan
Head of Marketing and Communications
Email: charmaine@avia.org
Website: www.avia.org
LinkedIn: www.linkedin.com/company/asiavideoia
Twitter: @AsiaVideoIA

Copyright 2022 ACN Newswire. All rights reserved. http://www.acnnewswire.com